“I am writing on behalf of SONIC® America’s Drive-In regarding a new cause initiative called Limeades for Learning, which provides grants to U.S. public school teachers. This fall, SONIC will donate more than half a million dollars to fund classroom materials and resources needed to inspire learning.
Each year, teachers spend nearly $1,200 of their own money to effectively teach their students. SONIC wants to help. They’ve partnered with DonorsChoose.org, a national leading non-profit Web site to fulfill projects requested by teachers. Projects range from soccer balls needed for gym class to ESL materials to help children read to computers needed for a science lab. If a teacher needs specific materials or resources to plan a field trip, they can sign up as a SONIC Teacher at LimeadesForLearning and register their project online.
One of the unique benefits of DonorsChoose.org is that every day people become citizen philanthropists by donating to their favorite teacher’s project. Limeades for Learning is similar in that it empowers SONIC customers to take part and direct which teacher projects receive funding. From August 31, to October 1, customers are encouraged to purchase a drink at SONIC and participate in the program. Each cup will be specially marked with a sticker that contains a unique code used to vote for a teacher project on LimeadesForLearning. Each week for five weeks, teacher projects with the most votes will be funded by SONIC up to $500,000.00.
To ensure teachers have a good chance of getting their project funded, SONIC has many tools available to communicate their involvement. From customized newsletters and e-mails to social network site messaging, teachers will be fully prepared to notify their family, friends, colleagues, PTA, school board members and others to ask for and seek votes. "